About Us

Mission Vision Philosophy

VARDA has been offering timeless shoes and boots since 1981. Among one of the first shoe boutiques in downtown New York City, VARDA is an established name in the fashionable neighborhood of Soho. Offering an array of styles designed in-house and handcrafted in Italy. VARDA incorporates timeless designs with classic craftsmanship to provide the best possible products for both men and women. Striving to meet the ever changing footwear needs of today VARDA works closely with its customers to achieve ideal customer satisfaction; making this an important part of the production process. Offering open communication with our consumer, we gain insight on current needs and trends that can better our product and customer satisfaction. VARDA doesnt only make shoes but build relationships and offers reliability, durability, and comfort in stylish footwear. Varda luxury brand caters to the shoe and boot needs of both men and women from its flagship store in Soho, its sister store Jenny B. in Soho, online and now at specialty boutiques around the country.